01 · For property developers
Sell the finished home before the hoarding comes down.
Off-plan buyers can't see what they're paying for, which usually means a bottleneck at the show flat and buyers who need a second visit before they reserve. PropModel scans your show home and every repeatable unit type, so buyers walk the real finish from anywhere, which helps reservation rate and sales velocity.
Why developers use 3D tours
Your show flat, open 24/7
Buyers tour at 11pm with their partner on the sofa. The marketing suite keeps selling after your sales team has gone home, and after it closes for good.
Scan once per layout, sell every unit
Repeatable unit types mean one scan covers every flat with that plan. The cost per unit sold drops with every reservation.
Click a unit, walk the unit
An interactive floor plate for the whole building. Buyers pick a unit on the plan and step straight into its 3D model. One sales tool for your agents and lettings teams.
Real finish, not CGI
Renders set expectations. A scan of the built show home shows the actual ceiling heights, light and spec, the things buyers come back to check.
Reach buyers who can't drop in
Overseas investors, relocating families and buyers working long hours can't visit a marketing suite on a whim. Give them the full viewing from wherever they are, whenever they're ready to look.
Walk, don't click
Free, continuous movement through the space, not jumping between fixed scan points. It feels like a visit, not a slideshow.
Why now
Off-plan buyers already buy from a screen.
London developers including Galliard have taken reservations from buyers who toured show apartments virtually.
(Source: The Negotiator; WhatHouse)
The best off-plan journeys now include 3D.
2026 off-plan award entries in First Time Buyer magazine cite interactive 3D platforms and virtual tours as part of the buyer journey.
(Source: First Time Buyer, Aug/Sep 2026)
What you get
- A walkable 3D tour of the show home and each distinct unit type
- Optional interactive floor-plate page linking every unit to its tour
- Embed code for your development site, plus a shareable link for agents and portals
- QR codes for print and site hoardings, linked to tour and enquiry form
Got a show home finishing soon?
We'll scan it and send you a live tour to judge for yourself.